MARWAR' 09

MARWAR 09, the flagship event of BISMARC, the marketing club of BIM, was inaugurated with great pomp and splendour on 14th of July 2009. The traditional inaugural event of the BIM culture gives to the new horde of fresh minds that come into BIM, an insight of the life here, by providing them hands on experience on team Work, passion & commitment.
It was inaugrated by one of the brightest minds and a fast growing entrepreneur of the country, Mr. Kiruba Shankar, CEO of Business Blogging. Mr. Kiruba Shankar is also the co-founder of 'F5ive Technologies' and the Board Member of Wikipedia India Chapter. He congratulated BIM on coming up with an extensively knowledgeable and highly interesting event such as MARWAR. The inauguration was presided by the Director of BIM Prof. M.Sankaran and the PGP Chairman S.Sundar.
The first phase started with splitting PGP I into teams of 6-7 students, with an equal mix of boys and girls in all teams. The seniors are not left alone; they being veterans at BIM are made guides and mentors, named as Patrons and Matrons. After basic activities were done with, the war began. Each team is asked to come up with any extremely creative product. It could be totally out of the moon or a very simple one with a very different use. The challenge was in promoting the product and building up a business model.
The teams came out with taglines, logos, posters, banners, a SWOT analysis of the product, Catalogue and Description, Market Survey to study the potential of their product in the market and finally a Business plan for the manufacture and sale of the product. After which approval was got from various committees like the Pollution Control Board, Municipality and Feasibility board (All formed by seniors).
Bidding was done for various advertisement points at BIM, after which teasers were put up before the on-stage product launch. Later promotional activities like Print Ads, Video Ads were displayed, stalls were put up and Personal selling was done. Each team was given some virtual money at the beginning of the event and effective utilization of funds in the various phases of the event would make them successful.
The marketing club of BIM, BISMARC the organizers of MARWAR09, said that the students were given a run for their money, as they were inculcated with the intricacies and delicacies of business in a streak which they can use it for the bigger oceans of life.
E-quills, the next generation pen was the winner whereas Lentes, a multi-functional eye wear and Slumber on, a mosquito repellent mattress were runners up. They were awarded on the Valedictory function during which Mr. Balaji Prakash, Deputy General Manager, Marketing of Kavin Care was the chief guest and gave a thought provoking speech to the students. Hence MARWAR was a grand success and ended in pageantry and grandeur.

BREAKING THE ICE

As they say all conversations begin with breaking the ice. Kalaikom 25, the cultural committee of BIM welcomed all freshers with an ice-breaker event. This event had a signature campaign and also a "know your seniors" campaign. We also had a evening introduction sessions where the freshers were asked to com to the event dressed in wackiest combination possible. Many freshers participated in it with high level of enthusiasm and kicked off their entry in a grand style. As a part of our Freshers party, Prarambh 2009 we had a treasure hunt. Witty, wacky and wow!! that was Prarambh 2009 for you.






This event also had Mr and Ms BIM contest with Mithun Sneh and Anchita Khaitan winning the title respectively.

A New Beginning...

Yes... the 26th batch of MBA students of BIM have arrived... Young minds full of dreams, ready to take on the challenges and the hectic life of B-school, yet ready not to miss the maximum fun in the next two years at BIM. Its been just over a month at BIM, and yet everyday has been eventful with some activity or the other and the newly arrived students have risen up to the challenge and have enthusiastically participated in every event conducted at the campus. They have come up with brilliant ideas and have given great performances. They have already shown that they are not just good at academics but also are a greatly talented bunch.

They have displayed spectacular range of talents from singing to mimicry, dancing to debating. This blog will cover all the events and celebrations at BIM. Here's to BIM and its enthusiastic students, another year of fun and learning are yet to be experienced...

Watch this space...

FOXTROT 2009

FOXTROT is the dance event at BIM. It is one of the most much awaited events at BIM. This event provides a platform for all those who want to dance. FOXTROT 09 was a big hit among the students. We had solo dance, couple dance and group dance. One need not be adept in dancing to participate in this. Anyone who wants to dance can give it a shot.

The entire event was filled with fun. The dance shows proved to be absolutely entertaining. The audience was on their toes through out the program. No one could have witnessed a better sangamam of music and dance. We had very funny dances as well.

The audience were literally doubled up with laughter when they saw some performances. So on the whole the event was a grand success. Hands off to the KALAIKOM guys of of Bim, who pulled of the show very smoothly. As always, any event at BIM would be empty without a dance floor. We had an amazing dance floor with mind blowing numbers being played continuously.

HOLI Celebration !!!

RADIANCE- Blood Donation Camp

All work and no play makes Jack a Dull boy. On a similar note, managers without social consciousness are no leaders. Radiance, the dedicated, wholly student CSR club is dedicated to precisely this. The Social Consciousness Club of BIM, it provides a channel through which our students show their sense of responsibility towards the society. It organizes activities for the good of the underprivileged such as reading and activity sessions in orphanages. Tireless and always committed when it comes to a social clause, Radiance is involved in organizing blood donation camps and also collecting clothes, books and other materials for refugee camps in and around the city. At present, it is closely working with a Sri Lankan refugee camp which is taking in people from the strife-torn parts of that country. In order to stir up and sustain noesis towards social responsibility, Radiance does extensive work with NGO's in trying to chart out newer and better avenues of social service.

FINGUNS

It is a financial quiz event which covers both finance related gk as well as conceptual questions on corporate finance and financial accounting. The quiz was conducted online with the question set made on MS Excel and put on the KNET-The Knowledge Network of BIM from where participants downloaded it and sent the solutions by mail to FinClub. The event was for half an hour with each team consisting of 2 members each. The event received a phenomenal response with 35 teams taking part in the event.

The event was won by team DJ consisting of Dev and Jayakanth winning cash prize of Rs 2500. Team Dragons, consisting of Francis and Sivaram G, were runners up winning prize of Rs1500, followed by Team Investomaniacs , consisting of Pradeep and Sivaprakasam, who got Rs 1000 as prize money.

YUDH VIDHYA

Yudh Vidhya is a business simulation game. The first year students were divided into 20 teams comprising of 4 members each, with one donning the mantle of the chief executive officer and the rest taking up th roles of Directors representing Marketing, Finance and Information Management functions. Twenty teams competed in the first round and the top ten teams moved to the finals. This simulation game was a very good learning experience it gave the required impetus to learn to take operative and strategic decisions in the corporate world. Teams vied with one another with the gut instinct and visionary thinking and the decisions were captured and processed using software developed by our students and that churned out results in the form of business reports in real time. The final round consisted of two quarter, at the beginning of the each quarter the teams were given data about the market share and the new product launch. After each quarter the profit reflected the effectiveness of the decision. This simulation game is being organized by the Finclub since 2001, have proven to be an effective tool to familiarize students with peer group dynamics, a high level interactivity, competitive pressure, interpersonal communication and multidimensional participation.

The event was won by the team Scubes consisting of Sivakumar.N, Srijayaram.S, Saravanan.M and Deepak M Chordia winning cash prize 5000 and the first runners-up were Team The usual Suspects consisting of Palaniappan, Rajesh Soundar, Sivakumar and Surendran.E winning cash price of 3000 and the second runners were team Dragons consisting of Harendhira Prasad, Karthikeyan.S, Sivaram and Sharan Kumar R winning cash price of 2000.

BUFFET’S PICK

It is an equity research contest that tests ones skills at valuing stocks based on strong fundamental analysis and various valuation models. The event required each team to submit an equity research report giving recommendations on a stock of their choice with the long term perspective. Each team was to be constituted of 3 members with at least one member of PGPII so that PGPI students can leverage the knowledge of their senior colleague. The research reports have been sent to eminent investment advisor and visiting faculty to BIM Mr B. Venkatesh who will be evaluating the research reports. The event got a warm response from students with 25 quality research reports from BIM students.

BROWN BAG SESSION

Brown Bag Session is a lecture on equity research, was organized by FINCLUB for the students of PGP-I. The lecture was given by Mr. Venkatesh of Navera Consulting. The lecture was organized as a part of FINANZ UTSAV ’09. He enlightened the students with his ideas regarding how to make a basic equity research report. The lecture gave ideas regarding the various models available to make a equity research report. The ideas given were grasped by the students which was evident from their enthusiastic participation in BUFFET”S PICK-Equity research contest. There was an overwhelming response rom the student community. FINCLUB thanks sriraman sir for his involvement and guidance throughout the event.

SANGAM 2009

Sangam is an annual meet of the BIM alumni.Sangam 09 was a grand success. Alumni of the 23rd, 22nd and 21st batch had come. Since it was on a weekend, many of them were able to make it. The entire college was buzzing with enthusiasm.




There were around 80 of them who had come for Sangam. It was a moment of nostalgia for all of us. It was so good to meet all the seniors after a long time. The moment they entered the campus, they wanted to play cricket. All of them played endlessly. Everyone was whiling their time by chatting with all of us. That day evening there were lots of cultural programs for the alumni. We had everything, right from songs, music, dance, fashion show, mimicry show; drama .We had the privilege to view the performances of a few of our seniors. Special dinner was arranged for the alumni. The cultural activities ended with a dance floor.





The dance floor was simply rocking. This went on till 1 am. The event was filled with fun and frolic. It was basically a wonderful get together for all the alumni. They said that it was a good detour from their usual busy and monotonous schedule. Then the following day, which happened to be Sunday, they met few of the professors. The bim road was filled with the alumni standing in groups and sharing their experiences with their buddies. Then, that day afternoon they had special lunch at the mess. And ,slowly everyone started leaving. We really miss them a lot. It was a sweet home coming for them. Bim streets look empty without them. We await the next Sangam.

SUNDARA RAGHAVAN CRICKET TROPHY'09

Sundara Raghavan Cricket Trophy (SRCT), the flagship event of Sportscom is back with a bang. The SRCT’09 was inaugurated on the eve of 25th January.





This event happened in a grand manner with 24 floodlights decorating the Eden Gardens of BIM hostel. The tournament was spread around 6 nights with 8 teams participating in it totally, 4 teams from first and second year each. The teams are as follows,

PGP-2

YORKERS




THE DEN WARRIORS



BOUNCERS



MATCHFIXERS



PGP-1

ROYALSTAGS



ALL REALS FIRST BALL (ARFB)



DARK KNIGHTS



LAGAAN XI



The SRCT’09 saw a fierce battle among the teams under floodlights as they tried to outplay their opponents to emerge victorious. Each and every match received great support from the crowd which set the entire campus elated. An exciting Grand Finale was played between the teams "ROYALSTAGS" and "YORKERS".

ROYALSTAGS


YORKERS


The team Royalstags won the battle and became the champions of SRCT’09. Meanwhile the DEN WARRIORS won the thrilling third place match that happened against the team ALL REALS FIRST BALL. The ARFBs fought till the last but at last the Den Warriors outplayed them.

THE DEN WARRIORS


The winners, first runners-up and the third runners-up were awarded with the trophies. The SRCT’09 also included an exciting match that was played between the girls’ team of PGP-1 and PGP-2. The teams are as follows,

BANDITS (PGP-1)



DEADLY DIVAS (PGP-2)



The deadly divas were outplayed by the PGP-2 Bandits. In fact, this match made the entire campus agog. Almost every BIMite witnessed this match and it was great to see the cheerleaders supporting their favourite teams. Hats off to Sportscom, for conducting such an exciting event that happened from 25th to 30th January.
The Trophies were awarded to the following team and players,

BOYS

WINNERS: ROYAL STAGS (PGP I)

FIRST RUNNERS-UP: YORKERS (PGP II)

SECOND RUNNERS-UP: DEN WARRIORS (PGP II)


GIRLS

WINNERS: BANDITS (PGP II)

RUNNERS-UP: DEADLY DIVAS (PGP I)



MAN OF THE SERIES: ARAVIND KUMAR A (PGP I)

MAN OF THE MATCH (FINALS): AMIT KHARE (PGP I)

PLAYER OF THE MATCH (GIRLS): RADHIKA (PGP II)

BEST BATSMAN: HARISH (PGP II)

BEST BOWLER: ROHIT (PGP II)

BEST WICKET-KEEPER: GOWRISHANKAR(PGP I) & HARISH (PGP II)

BEST CATCH: SIVALINGAM (PGP II)

MAX. NO OF SIXES: NANDAKUMAR.B (PGP I)

FASTEST FIFTY: ROZARIO (PGP II) & SANDEEP (PGP I)

BEST PARTNERSHIP: NANDAKUMAR & ARAVIND KUMAR (PGP I)

HIGHEST RUN-GETTER: NANDAKUMAR (PGP I)

BULLS N BEARS

‘BULLS N BEARS’ is an online stock trading event organized by FINCLUB for the students every year. The event was held from 27^th Jan to 2^nd Feb 2009. The aim of the event is to provide an on-hand experience in stock trading for the students of BIM through virtual online stock trading portals and is a team event with each team comprising of two members. This time the event was held in a big way with co-operation from the service provider “khelostocks.com” with separate web space for ‘BULLS N BEARS’. The space can be viewed at http://www.khelostocks.com/crescita.html . The participants witnessed daily ups and downs in the stock prices according to the real market scenario. Cash prizes and gifts will be given to over all winners and the trading day winners. The event was a great success with an overwhelming response of 81 registrations. The winners had secured top ranks in the portals over all “khiladis” list with contestants from all over the nation. This was again another opportunity to show the outside world about how much BIMites are capable of.

The organizers are all set for their next extravaganza. The event will give the participants, real world knowledge related to equity research, strategy analysis and the latest trends in finance. The event is for a fortnight and will be through February and March. The events will start with Equity research scheduled to begin during second week of February. 

MANAGEMENT GAME

Students of BIM, especially PGP I, had an opportunity to experience the real business environment inside the campus. It was the day when Prof. Vinoth Dumblekar was invited to the campus to conduct the business simulation game. This game lasted for the whole day. The students who were grouped into teams of 5 or 6 members were asked to strategise their business including price, advertisement expense, percentage credit sales, material purchase etc.. The whole day was divided into 2 financial quarters. The students were expected to put their knowledge that they had gained in the course and were asked to analyse the results of the decisions that they made. Of course these 5 or 6 people were assigned roles of chief Financial Officer (CFO), Chief Executive Officer (CEO), Chief marketing Officer (CMO), Chief Operating Officer (COO) etc.. The students also gave feedback regarding the game, coming out with their views like, they had better understanding of the financials of the company and they could relate the numbers they find tin the reports. The best team was ranked as per the wealth the possessed at the end. The students also learnt about how difficult is it to convince other over once point of opinion over a decision.

BIM TALKIES

Drama, action, romance, horror,.. various genres that one sees in many movies that roll out of filmdown. And, there’s a fan for each one of them here at BIM. Enthusiasts and others alike gather around when it’s Talkies time. Bim Talkies a regular feature of every trimester, organized by kalaicom satisfies these various tastes with two movies screened on an evening. A list of Hindi, English and Tamil movies is put up for the voting by kalaicom and the two movies that garner the most number of votes are played. And for this time trimester it was ‘SAROJA’ from the recent stables and DDLJ from the archives were the movies screened. A thoroughly enjoyable evening it was for BIMites and kalaicom signed off for the day, promising more such events this trimester.

PROMOTTO 2K8

Promotto is a promotional plan contest for both the PGP 1 and PGP 2, conducted by BISMARC the marketing club of BIM. As many as 36 teams registered for promotto with 3 members per team. And once the registration of the teams was done, each team were given a case-let. The case-let was about the Segway, the Human Transporters. The teams were asked to submit a report on promotional plan for Segway which also included the financials, print ads and video ads. The students were informed that the evaluation criteria will be based on the creativity, feasibility, comprehensiveness, print ads and video ads.  

And from the promotional plan reports and ads submitted six teams was selected for the final presentation. For the final presentation Prof. Sundar and Prof. David Jawahar were invited as judges. All the teams made their presentation and results were announced on the same day and the price amount and certificates was distributed to the student by Prof. Sriraman. The winners were Highbrows- the team members were Aishwarya S, Ramya Balakrishnan and Sharan Kumar R, they were given Rs 2000. 

The second price Rs 1500 was given to the team Plagarized, the team members were Prasana Murali, Alex and Arjun and the third price Rs 1000 was given to 3 Angry men, the team members are Harendra Prasad, Sivaram and Sivaprakasam. The event was a great success, and a post promotto video showing the event and the winners was released by the BISMARC.

KSHAN '08

KSHAN is the Impromptu Strategy formulation game organized by FINCLUB for the students every year. The event is about strategy formulation for the given situation. KSHAN’08 is a great success with an overwhelming response of more than 35 teams. The event witnessed most enthusiastic participants with amazing strategies solving the given problem. The winners were given on the spot cash prizes. KSHAN ’08 was organized and conducted by FINCLUB25 yesterday.

 

The organizers are all set for their next extravaganza about stock market. The event will give the participants, real world knowledge related to shares and stocks as the event will be conducted in a real time stock market simulator. The event is for a week and will have daily ups and downs according to the real market scenario. The event is named ‘BULLS N BEARS’.  Let us wait for another interesting event from FINCLUB25.

CRESCITA '08 

This year’s episode of CRESCITA was presided by the chief guests namely Andrew.T.Simkin, US Consul General; Babu Rao, Director (Personnel), Neyveli Lignite Corporation; Mr. Subramanian, CEO, Subiksha; M Sankaran, Director, BIM; Sundar, PGP Chairman, BIM. The honoraries inaugurated the conference by litting the kuthuvilakku. This was followed by the welcome address by the Director M.Sankaran.

Director in his welcome address touched points about the Institution and its growth and CRESCITA 2008. While talking about the institute he mentioned the success of institute entering into its 25^th year. 

About the conference he made a point that it is an institution by itself and CRESCITA 2008 symbolises initiation, co-operation and management by doing. He mentioned that CRESCITA 2008 which is completely student driven conference has its theme which will reflect the environment with its changing realities. He also did mention that current environment which is highly volatile can give both positive and negative aspects about changes and it’s our responsibility to identify which can contribute and which gets affected. That’s how the topic of this conference has been selected as “New waves in Talents, Trends and Technology”.

The following were the speakers from the corporate world , who shared their insights on the “New waves in Talents, Trends and Technology”.

Mr. Babu Rao Mr. Andrew T. Simkin   Mr. Subramanian	Director (Person nel)   US  Consul General   CEO	NLC                                     US Consulate General - Chennai                                   Subiksha
Mr.Ninan Thariyan	AVP	Timesgroup
Mr.Murugavel Janakiraman	CEO	Consim India
Mr.Lakshmi Narayanan	CEO	MUDRA South
Mr.Cyril Rex Fernando	VP (S&M)	TAFE
Mr.Kiruba Sankar	CEO, Director	Business Blogging Pvt. Ltd    F5ive Technologies
Mr.Chand Das	CEO	GGSB, ITC
Mr.Sarath Babu	CEO	Foodkings
Ms.Sashi Rajamani	VP	CSC

 

The Valedictory function was presided by Mr.Ponnavaiko, The Vice Chancellor of Bharathidasan University and Mr.Raghavendra Rao, Founder & MD, Orchid Pharma. While addressing the gathering, Mr. Ponnavaiko put forward the thought that the management studies should include the development of the rural economy too. 

Mr. Ragavendra Rao touched different topics when he was addressing the students. He said that we are in an unsettling period and the Financial Management techniques have actually contributed to the problem instead of helping to solve. While discussing about the capitalist Vs Socialist approach he said that ultimately wealth should be created in a sustainable manner which is called the true wealth and it can be created by the talents and technology.